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Discover Adventure Travel

Adventure tourism is one of the fastest growing segment of the overall travel and tourism market. For a travel opportunity to be considered part of the adventure tourism segment, it must provide opportunities for at least two of the following elements: physical activity, engagement with the natural environment and cultural immersion. In general, adventure travel and tourism supports local economies, encourages sustainable practices, respecting cultural and natural assets.

Economic impact

The economic impact of adventure travel cannot be discounted.  According to a United Nations Environment Programme (UNEP) report that in most all-inclusive mass tourism package tours about 80% of traveler’s expenditures go to airlines, hotels and other international companies.  Further, for every $100 spent by a traveler from a developed country, approximately $5 stays within the developing countries economy.  According to the Adventure Travel Trade Association, it is estimated that over 65% of the total trip cost from an adventure package stays within the local economy.

Sustainable practices & corporate social responsibility (CSR)

Adventure Tourism practitioners and policymakers adhere to sustainable environmental practices.  Without pristine natural environments and meaningful cultural experiences, adventure travel would lose its meaning.

Given that corporations, incentive planners and corporate meeting planners generally espouse their belief in corporate social responsibility it is only natural that they would support adventure tourism as it is the ultimate expression of CSR.

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